« It is now "BLOG TIME......" | Main | Cues vs Reality: The Stiff front Leg, Squashing The Bug, and "The L" ..." »
March 31, 2005
SETPRO's Instructor Swing Training Program Update...
For those of you waiting for SETPRO's Instructor Swing Training Program CD's I have bad news and good news.
The bad news is they will ship Monday.
The good news is everything has been consolidated onto one CD.
Some Explanation.
As those of you know who purchase the SETPRO Instructor Swing Training Program, it was originally intended to be sold "across-the-board" to the public. And as I've explained previously because of a joint venture agreement with another organization that is in the baseball and softball instruction business, it was agreed that only a limited number of CD's would be made available. And primarily to those SETPRO had made commitments to regarding the purchase of the CD's.
Originally ("mass market sales") the SETPRO Instructor's Swing Training Program was divided up into three sections (three CDs). Each CD being a stand-alone covering a specific aspect of swing development. The rationale/logic being that there were certain parts of the program might not be of interest to to everyone (not everyone necessarily wants as much information as what I think is required to become a swinginstructor).
As example CD #1 discusses and shows how the body and its functioning effects the swing (muscles, connective tissues, physics, biomechanics etc.)
CD #2 is the actual swing training program itself i.e. the nuts and bolts of the instruction.
And CD #3 covers the seven deadly sins of the swing process and how to fix them.
Hopefully you can see how each one of these might have a different audience, and from a marketing-sales standpoint (also user friendliness perspective) it made sense to divide it up into three sections/categories.
Because we are only now producing a "limited edition", and also because a single CD can hold all of the information, it was decided to combine all three CDs into one CD.
The advantage of this is for those who have looked at the sample, you now have a table of contents that covers the materials of three CDs on a single CD. Not only does this create less problems for us in terms of logistics, but it creates a much better search and find what you're looking for capability.
The bad news was it took an extra couple of weeks to get this done.
Again thank you for your support in patience.
Paul Nyman
Posted by PaulNyman at March 31, 2005 11:32 AM